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Packages

Focused work.
Clear outcomes.

Not every company needs to jump straight into an open-ended engagement. Sometimes the best place to start is a focused piece of product strategy consulting that creates clarity quickly and helps determine whether there is a strong fit for deeper collaboration.

Every package also includes Dual-Layer Delivery: a clear readout for people, plus a structured context layer designed for reuse in modern AI-assisted work.

Discuss a package See what's included

Product Diagnostic

A focused review of your product strategy, priorities, roadmap and key risks. An experienced outside view on where things stand and what to do next.

Typical format: 2–3 weeks

Start with a Product Diagnostic

Roadmap Reset

A structured reset for teams that need clearer priorities and better alignment between product work and business goals.

Typical format: 2–4 weeks

Reset your roadmap

Product Leadership Sprint

Short-term executive product leadership for companies that need traction, structure and experienced guidance during a critical phase.

Typical format: 4–8 weeks

Discuss a leadership sprint
Dual-Layer Delivery

Included in every package

Every package includes both the immediate deliverables and a reusable context layer your team can keep using after the engagement ends. That's Dual-Layer Delivery: a clear readout for people, and a structured layer that stays useful for product strategy, roadmap planning, onboarding and AI-assisted work. When the timing is right, we can also connect live data feeds and agent-based processes to keep the context enriched as the business evolves.

Clear readout for leadership and teams Structured context layer for reuse Working files preserving decisions and tradeoffs Deliverables designed to outlast the engagement
What's included

Package details

Package 1

Product Diagnostic

2–3 weeks

Best for

Companies that need an experienced outside view on product direction, roadmap quality, priorities and strategic gaps.

What it helps with

  • unclear or inconsistent product strategy
  • roadmaps that feel reactive or overcrowded
  • misalignment between product work and business goals
  • uncertainty about where to focus next
  • a need for executive-level product perspective without a full-time hire

What's included

  • review of current product strategy, roadmap and priorities
  • review of product positioning, packaging and current areas of focus
  • stakeholder conversations to understand goals, friction points and risks
  • assessment of key product gaps, tradeoffs and opportunities
  • summary of findings and prioritized recommendations
  • structured context artifacts capturing findings, decisions and strategic assumptions for reuse in planning and AI-assisted work
Outcome: A clear, objective assessment of where the product organization stands today, what may be getting in the way and where leadership should focus next.
Package 2

Roadmap Reset

2–4 weeks

Best for

Teams that have too much in flight, unclear priorities or a roadmap that no longer reflects the current business reality.

What it helps with

  • roadmap sprawl
  • competing priorities across teams
  • lack of confidence in what should come next or how to make more data-driven product decisions
  • misalignment between leadership expectations and product execution
  • pressure to do too much without a clear decision framework

What's included

  • review of the current roadmap and active initiatives
  • evaluation of prioritization logic, tradeoffs and sequencing
  • identification of work that should be clarified, deferred, restructured or stopped
  • development of a cleaner prioritization framework
  • recommended roadmap reset aligned to business goals
  • structured context artifacts capturing prioritization logic, tradeoffs and working assumptions for future reuse
Outcome: A more focused roadmap, clearer decision-making and stronger alignment between product investments and business priorities.
Package 3

Product Leadership Sprint

4–8 weeks

Best for

Companies that need experienced product leadership for a defined period of time to bring structure, momentum and clarity to an important phase of the business.

What it helps with

  • leadership gaps or transition periods
  • the need for a senior product partner to the CEO or leadership team
  • a major initiative that needs stronger product direction
  • a product team that needs more structure, accountability or operating rhythm
  • a period of change, growth or organizational ambiguity

What's included

  • hands-on product leadership for a defined sprint period
  • support for product strategy, prioritization and team alignment
  • executive partnership on key product decisions
  • guidance on product operating cadence, planning and execution discipline
  • practical leadership support tailored to the needs of the business
  • structured context artifacts capturing decisions, priorities and operating context for continuity after the engagement
Outcome: Stronger product leadership, better alignment and meaningful progress on the issues that matter most during a critical period.
Beyond packages

Custom engagements

These packages can be the engagement, a starting point for a broader relationship or a useful template for something more tailored.

If your needs do not fit neatly into one of these packages, I also work with clients on custom engagements shaped around the specific needs of the business.

  • fractional product leadership
  • CEO or founder advisory support
  • platform and portfolio strategy
  • packaging and monetization work
  • product team coaching and operating model refinement
  • strategic product initiatives that need experienced outside support

When helpful, I can also introduce trusted senior peers in adjacent areas such as engineering, product marketing and broader transaction or integration support to complement the work.

Methodology

How the A to the Z Context System works

The structured layer in every engagement is built using the A to the Z Context System, a consistent approach to capturing and organizing the working context behind each piece of work.

Clients leave every engagement with more than a set of recommendations. They also leave with a structured record of what was learned, what was decided, what was prioritized and why, organized in a form that stays useful for planning, onboarding, future decision support and work in modern AI-assisted environments.

Most consulting deliverables are designed to be presented and filed. The A to the Z Context System is designed to keep working.

Decisions and rationale

What was decided and why, so the logic doesn't disappear when the engagement ends.

Priorities and tradeoffs

What mattered most, what was deferred and how those calls were made.

Assumptions and context

The working assumptions behind the recommendations, useful for onboarding, planning and future decision support.

Structured for AI-assisted reuse

Artifacts organized so teams can keep using them in modern AI-assisted workflows, not just read them once and file them away.

A to the Z Context System · In practice

What it looks like when a CEO actually uses it.

The structured context layer isn't a document to read once. Here are two examples of the kind of work it enables: no hunting through slide decks, no re-explaining context the team already documented.

Works with any AI tool your team already uses: Claude, ChatGPT, Cursor, internal copilots. Share the relevant files and the context travels with it.

Use case: Evaluating an inbound feature request

A sales rep just logged this customer request: [paste the request verbatim]

Evaluate whether this aligns with our stated strategy:

  1. Which customer segment does this serve: primary ICP, secondary or non-ICP?
  2. Does it advance a strategic bet, or neither?
  3. Does it risk anything we're explicitly not doing?
  4. Does it intersect with a strategic gap in a way that makes it risky right now?
Use case: Preparing a board update

Draft a 1-page board update covering:

  1. Progress against our strategic bets
  2. Open recommendations with current status
  3. Where we've diverged from plan and why

Use the following status inputs: [paste updates]

Questions

Common questions

Do I need to know exactly which package I want?

No. If you are not sure where to start, we can identify the best fit based on your current goals and challenges.

Are these fixed-scope engagements?

They are meant to be structured and bounded, with a clear purpose and outcome. Exact scope can be adjusted slightly based on context.

Can a package lead to a broader engagement?

Yes. A package can be a practical way to solve an immediate problem and also determine whether a broader partnership makes sense.

What kinds of companies do you typically work with?

I work with software companies facing complexity, growth, change or important product decisions that would benefit from experienced product leadership.

What makes your deliverables different from a typical consulting package?

Every package includes both a human-facing readout and a structured context layer designed for reuse in modern AI-assisted workflows. The thinking doesn't stop at the presentation. It's captured in a form that stays useful for planning, onboarding and future decision support.

Are the AI-related deliverables just a set of prompts?

No. The value is not a prompt pack. It's a structured record of decisions, assumptions, priorities and working logic, organized in a form that remains useful for teams long after the engagement ends.